LUOLAI Furniture Design
– Pure, Elegant and Fashion
Collections

Industrial/Product Designer
Shanghai Assorted Objects Laboratory (aolab)
2023

I designed series furniture for LUOLAI Home Textiles across the three style families Cui(Pure) / Ya(Elegant) / Shang(Fshiion), translating each line’s positioning, mood, and target users into distinct form languages, material textures, and color logics coordinated with LUOLAI’s bedding and drapery. Working from the brand range (bed, headboard, bedside/serving bench, end bench, coffee table, companion chair), I developed early sketch models and 3D refinement, set CMF standards, and produced stage-view merchandising pairings to ensure consistent in-store presentation. The proposals emphasized an upholstery-led approach with ergonomic priorities; chair options considered swivel/recline functionality and practical touchpoints such as light storage and movable trays. I also provided production-oriented structure and process suggestions to support reliable rollout across different store formats.

LIKE FLOWERS IN THE WILD

This furniture collection draws inspiration from the Corn Poppy, aiming to evoke the poetic imagery of flowers blooming freely in nature. The corn poppy, a plant rich in symbolism, represents enduring love, distinctive beauty, and inner strength. Its graceful form, vibrant colors, and profound meaning are translated into the design of the pieces. The collection includes chairs, bedside tables, end benches, and high stools, together creating a living space imbued with poetic charm.

PURE

Timeless and irreplaceable heritage motifs that embody the very essence of LUOLAI.

Defined by pure, singular colors and refined, unadulterated textures.
A vision of modern light-luxury minimalism, resonating with both contemporary simplicity and Oriental restraint, conveying a unified sense of sophistication that is minimalist yet exquisitely detailed.

Stage View

The Wild Blossom furniture series draws inspiration from the poppy flower, skillfully incorporating elements such as petals, buds, and stamens to embody the essence of blossoming freely in the wild. Crafted with high-quality materials and refined craftsmanship, the collection balances practicality with artistry. It seeks to create a furniture experience that feels both contemporary and poetic, allowing people to enjoy the harmony of comfort and beauty in everyday life.

ELEGANT

Graceful and refined, infused with a sense of French romance— marked by delicate light and shadow, soft and gentle tones, an elegance that is both subtle and transparent.

A quiet expression of Eastern humanistic spirit— shaped by the simplicity of oriental aesthetics, calm yet graceful, with the refinement of ink-wash minimalism. The style is delicate, playful, and gently diffused like a painting.

FASHION

Modern and aspirational, the style reflects an urban elite aesthetic, conveyed through fashionable fabric textures, balanced weaves, and bold color blocks. It captures the spirit of contemporary fashion with personalized colors and elements favored by younger generations. Through eclectic combinations, it creates rhythm, joyful palettes, and rational harmony. Trendy, stylish, and playful, the collection embraces innovation and thematic creations, extending into collaborative IP series designed for the 18–25 e-commerce audience.

Furniture Design