Personal Projects
Commercial Projects

1.  New Balance Runway 
Gift Design & Production
Prouduct Design  — 2023

Collaborated with New Balance for the Runway Show and exhibition themed around the brand’s century-long craftsmanship and running DNA. Developed a game-inspired gift box (“Run Game Box”) to embody the concept “Discover your runway, pace yourself”, transforming the spirit of running into a playful, shareable experience. Contents included a game map, player tokens, dice, and prizes.

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    2. NIO x Mobifitness 
    mini Elliptical Gym Equipment Design
    Industrial Design — 2023-2024

    A co-branded mini elliptical machine that integrates NIO’s sleek, technology-driven design language with Mobifitness’s expertise in fitness equipment. The design combines metallic textures with smooth, flowing curves to convey modern technological elegance while remaining highly functional. Compact and minimalist, it fits seamlessly into contemporary living spaces, embodying a refined balance between aesthetics and practicality.

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    3.  LUOLAI Furniture Design 
    – Essence, Grace, and Style Collections
    Furniture Design — 2023

    Developed three themed furniture and soft furnishing collections for LUOLAI, extending the brand’s textile DNA into bedroom scenarios such as beds, chairs, benches, and coffee tables.

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    4.  Mobifitness Exercise Bike
    Industrial Design — 2023

    Redesigned the exterior of Mobifitness’s exercise bike based on its existing internal structure. The goal was to align with market trends while creating a powerful, high-end aesthetic. The design emphasized cost control—reducing reliance on complex one-piece molding processes—while ensuring the overall look conveyed strength, elegance, and premium quality.

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    5. Reebok Fitness CMF Design
    CMF Design — 2023

    Reebok Fitness considered its existing fitness equipment to be too “old school.” To better align with evolving market demands, the brand initiated a CMF iteration project aimed at refreshing product aesthetics while preserving functional durability. The focus was on exploring new colors, materials, and finishes to modernize the brand’s image and appeal to younger, style-conscious users.

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    6.  Aston·Martin(Shanghai) Hainan tour project
    Graphic Design

    For  Aston·Martin(Shanghai) Hainan tour, a bespoke travel guide was created for VIP clients. The design aimed to embody Aston Martin’s luxury brand identity while delivering clear, elegant, and practical information about the journey, ensuring a refined brand experience throughout the event.

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    7. Qeelin Trunk Show
    Graphic & Spatial Design

    Designed the event guidebook for Qeelin Trunk Show, covering spatial layout, circulation planning, product placement, and display cabinet arrangements. The guidebook aimed to ensure consistency across the event experience, aligning with Qeelin’s refined brand identity while providing a practical reference for event execution.

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    Profile

    +44 7881429800/ +86 18362809977



    Multidisciplinary industrial designer with expertise in creating interactive, emotionally engaging products that bridge technology and human experience. Skilled in user-centered research, CMF development, and multi-sensory design integration, with professional experience spanning consumer products, furniture, and sports equipment. Adept at transforming insights into innovative, market-ready solutions through cross-disciplinary collaboration and prototyping.
                                   
                                         






    Education
    Royal College of Art - London, UK
    MA Design Products
    2024-2025

    Research focus: Remote Emotional Intimacy and multi-sensory product interaction
    Key project: Between Us – Interactive pillow integrating haptic feedback, temperature simulation, and emotional sensing to enhance long-distance relationship communication


    Jiangsu University of Technology - China
    BA Industrial Design
    2019-2022

    Cross-disciplinary training in mechanical engineering, materials science, and design
    Representative projects: Ember Stride Robot, Lumina Trace Blind Cane, One-Brew Coffee Machine




    Employment Personal Assistant/ Designer
    Shanghai Vens Group
    2021-2022

    Aston·Martin(Shanghai) Hainan tour project design matchmaking
    Qeelin trunk show project design matchmaking


    Industrial/Prou Designer
    Shanghai Assorted Objects Laboratory
    2023

    Luolai home design
    Mobi fitness sports bike design
    Reebok fitness equipment CMF design
    New Balance super brand day GWP design
    Shanghai Assorted Objects Laboratory





    Skills
    Software

    Rhinoceros
    Keyshot
    Photoshop
    Illustrator
    Visio
    Creow
    Cinema 4D
    InDesign
    AutoCAD
    Lightroom
    Figma
    Tounch Designer
    Blender


    Design

    Scenario analysis
    User search
    Team work
    Concept ideation
    CMF
    3D prototyping
    Manual prototyping
    Digital sketching
    Project communication


    Personal

    Interprofessional Cooperation
    Problem solving
    Attention to details
    Communication
    Time management
    Leadership




    Exhibitions
    RCA2025 Graduate Show
    2025

    4th Zijin Award College Student Design Exhibition (Nanjing) China
    2022




    Awards National Digital-Design-Dimensions (3D) Innovative Design Competition (Longding Award)
    2nd Place
    2023.12

    4th Zijin Award College Student Design
    Exhibition (Nanjing) China  Best Exhibit Award
    2023.05

    10th National College Digital Art & Design Awards (NCDA)
    1st Place
    2022.08

    National Undergraduate Innovationand Entrepreneurship Training Program
    Finalist
    2022.06

    Conceptual Art Design Awards
    3rd Place
    2022.05                                                                                                            
    7th China International "Internet +" CollegeStudents Innovation and Entrepreneurship Competition
    1st  Prize
    2021.11




    Publications Innovative design of quadruped fire robots. Journal of Machine Design, 41(10), 18–24.

    Research on scenario-driven design of quadruped fire robots. Intelligent Processing and Application, 12, 71–78.             









    Last Updated 25.08.28



    1. Between UsEmotional Communication Product Design Project — 2025
    Remote Intimacy | Emotional Communication | Multisensory Feedback | Emotion Recognition | Interactive Product Design
    Between Us is a smart pillow system designed for long-distance romantic partners. It recreates the warmth of presence through hugging, synchronized breathing, and emotional prompts, easing loneliness and anxiety while strengthening connection.
    Between Us transforms hugging into a shared remote experience. Through pressure and biometric sensing, it recreates warmth, breathing rhythm, and subtle light or vibration prompts. Key functions, such as synchronized breathing, only activate with both partners’ participation—highlighting intimacy as reciprocal and gently strengthening emotional connection across distance.

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    2. Ember Stride Robot
    Firefighting Robot Design Project — 2022
    Quadruped Robot | Fire Scenario | Industrial Design | UAV | Emergency Rescue
    Enabling quadrupedal robots to perform enhanced functions such as smoke detection and path planning in the complex environment of a fire, and integration with UAVs.
    Category chosen QUADRUPED+UAV Robot
    The concept of Ember Stride Robot focuses on quadrupedal robots for fire emergencies, emphasising their adaptability, safety and integration of advanced features. Strategic integration of quadrupedal robots with UAVs to provide more effective firefighting solutions.

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    3. One-Brew Coffee Machine
    Coffee Machine Design Project — 2020
    Modular Design | CMF | All-in-one | New Usage Scenario
    To establish a deep link between coffee machine products and sink users, expand new usage scenarios for coffee making products and enrich the life segments of sink users
    Category chosen PORTABLE/ALL-IN-ONE Coffee Machine
    Emphasis on material & form to generate a concept design (while ensuring the flavor and functional richness of the coffee) that helps to expand the ways in which coffee can be made and the scenarios in which it can be applied, and reduces the difficulty of cleaning

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    4. Lumina Trace Blind Cane
    Blind Cane Design Project — 2021
    Reducing Inequalities | Product Design | Blind Cane | CMF | Assistive Device | Bionicist
    To create a guide product with new features that will broaden the range of activities and enrich the lifestyle of the blind by adapting it to their needs and lifestyles
    Category chosen SMART/BIONIC Blind Cane
    The Smart Cane for the Blind is inspired by koi, a concept that includes a bionic handle that mimics the shape and texture of koi, a force feedback knob that provides real-time feedback, an integrated navigation service that connects to the user's device via Bluetooth, and a sleek, modern aesthetic

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